What is Sweaty Mama?
Low-investment and funding options
Build a career with unlimited earning potential thanks to our accessible franchise fee and funding options.
Join a strong, established brand
Not only are we pre- and postnatal fitness specialists, but we are the number one franchise in the UK within this sector.
Ongoing support from day one
We provide a fully supported journey to owning a franchise in the fitness industry.
A fitness business that works with your lifestyle
Create a fully flexible career with your family in mind. Own your own exclusive territory and run as many classes as you like.
15,000
Over 15,000 mums joined our classes in 2024 – be part of the movement
200
Our fabulous franchisees deliver 200 classes a month across the UK
235.5
We deliver an average of 235.5 sessions across our network each week




Build A Career While Supporting Mums Like You
How do you get started? With just five steps:
Start your journey with a quick 5-minute call to share your goals and explore why Sweaty Mama is right for you. Next, dive deeper into investment options, training, earning potential, and how the opportunity fits your lifestyle during a 30-minute discovery call.
Then, complete a short tutorial and 2-minute practical to gain insight into delivering our branded classes. Finally, secure your territory, map out your business vision, and prepare to start training with our expert support.

Real Stories from Successful Sweaty Mama Franchisees
Meet some of our franchisees and hear about their journey – from why they decided to franchise to how they got started, and why they are happy they took the plunge!
Frequently asked questions
Yes, there is an option to apply for government funding which will cover the cost of the initial investment fee and any other associated set-up costs. We can help advise you on applying for this loan and guide you through the process.
As much as you want! Our head office team are on-hand so you never have to worry or feel alone. We are always here to help. There is also a network of supportive Sweaty Mama franchisees who have been on the franchising journey and can offer you guidance too.
All of our training is completed online, at home, at a pace to suit you. Don’t worry, we’ll cover everything, from how to deliver the classes, marketing your business to health and safety – and a lot more.
Earnings typically begin around 4+ weeks into your training, once you start the marketing for your classes. Training is self-paced, but we’ll support you to progress efficiently to help you start generating revenue as soon as possible.
A franchise is a proven business model with an empowering support network, higher success rates, low investment costs, accredited training and ongoing support programmes, a well known brand name, marketing support amongst many other things.
None whatsoever, all of your bookings are paid directly to you with no deductions from us. This means that you have unlimited earning potential with minimal barriers to success!